Jun 26 2008
Real Digital Media adds on-demand feature
Real Digital Media (RDM), a leading provider of next generation digital signage products for establishing point-of-purchase marketing, promotions and corporate communication networks, today announced a new on-demand feature for digital signage network operators. This is the latest feature released for Real Digital Media’s NEOCAST® digital signage platform.
Using a simple, remote control device with a tiny receiver connected via USB, NEOCAST® clients are now able to instantly suspend a running playlist, jump to a menu screen, scroll up and down to select a desired menu item and have that selected item start playing instantaneously. While the selected media is playing, the remote operates like a DVR controller, allowing the user to pause, forward and rewind to sections or return to the main menu to choose additional content or return to regular programming. The content for the on-demand feature can be pre-populated across a network, group of players or individual players using the centralized, NEOCAST® Media Server software.
“This interactive application has obvious benefits for training, corporate communications, on-floor sales presentations and internal messaging,” said Michael Baron, president of Real Digital Media. “CEOs can have key messages presented to assembled staff at designated times, special promotions and merchandising strategies can be introduced on the retail floor to educate and train sales representatives, and service providers can receive continuing education training at their offices. The options for the feature are limitless, and add another layer of flexibility and usability to our NEOCAST® digital signage platform.”